The concept of dropshipping is quite simple: You list an item for sale, then when someone buys it you place an order with the dropshipping company and have it sent to the customer directly. As you can see, dropshipping cuts out seller handling. You can sell a wide range of stocks and not have to store it anywhere yourself. It also means no trips to the post office, and eliminates the problem of having bought goods that nobody wants. You only buy the goods when they've been sold.
While all this sounds perfect, the reality can sometimes be quite different. For a start, dropshipping companies can sometimes be unreliable. If the customer doesn't receive their order, or it's not as described, guess who will get the blame? You will! Even though it may not be your fault.
Another potential problem with dropshipping is the higher prices charged by the suppliers. While a dropshipping fee of a couple of dollars may not seem like much, it can dramatically eat into your profit margins. Remember that eBay buyers demand low prices from you.
There is also the issue of not being able to answer customer questions so easily. If you don't have the product right in front of you to see, how can you accurately answer a question someone is asking?
Also think about customer returns. How easy will it be to return an item to the dropshipper if someone requests a refund from you? How will communication with the dropshipper work?
So having looked at both sides of the coin, can dropshipping work on eBay? The answer to that is YES it can, BUT the key is to seek out a reliable supplier. If you're sure that a dropshipping company is reliable and will offer a suitable level of customer satisfaction while providing a good profit margin, then go for it.
Saturday, November 21, 2009
Tuesday, November 10, 2009
10 High-Impact Viral Marketing Strategies
Viral Marketing is allowing people to give away and use your free product or service in order to multiply your marketing quickly over the internet. The idea behind viral marketing is that you include your ad with the freebie people give away or use. Below are ten high impact viral marketing strategies:
1. Allow people to reprint your articles on their web site, in their e-zine, newsletter, magazine or ebooks. Include your resource box and the option for article reprints at the bottom of each article.
1. Allow people to reprint your articles on their web site, in their e-zine, newsletter, magazine or ebooks. Include your resource box and the option for article reprints at the bottom of each article.
Friday, November 6, 2009
How Google Measures Link Popularity
Link popularity is by far the most important factor for determining your search engine ranking. You need to know what link popularity is, why it is so important, and how Google measures your link popularity (over 50% of all search engine traffic comes from Google, and if you can rise to the top of Google, you will rise to the top of all the other search engines as well). But, before we talk about how Google measures linking, we need to cover some basics.
Tuesday, November 3, 2009
Top 5 Link Building Expert Strategies
Link Popularity is a greatly misunderstood subject among webmasters and online business owners. The major search engines have developed complicated algorithms that rank web pages for relevancy and quality. In determining relevancy, the search engines tend to measure on page factors such as relevant content. For determining quality, the search engines have moved towards inbound links and their quality as a measure of a website’s importance. The rise of link popularity, as a measure of the links pointing to a website, is founded on the belief that great sites will naturally attract many links and content poor sites will have difficulty attracting any links. While Google is the front runner in giving importance tolink popularity, other major
search engines such as Yahoo, MSN and AltaVista have also given importance to link popularity, making it a critical component of your search engine strategy.
search engines such as Yahoo, MSN and AltaVista have also given importance to link popularity, making it a critical component of your search engine strategy.
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